Current-site audit
We review structure, content, conversion paths, mobile behaviour and visible search issues before deciding what changes.
WEBSITE REDESIGN · BIRMINGHAM · K.26
REDESIGN
Website redesign Birmingham — when the business has outgrown the site.
THE BRIEF
A redesign should fix the commercial problem, not just change the colours.
A complete rethink for established Birmingham businesses whose current website looks dated, explains the offer poorly or no longer represents the company properly.
We audit what deserves to stay, what is holding the site back and how the next version should support sales, credibility and search. The work can include positioning, information architecture, content direction, responsive design, WordPress development, redirects and launch measurement.
WHAT WE FOCUS ON
Built around the buying decision.
Reposition the offer
Services, sectors, proof and calls to action are reorganised so visitors understand the company faster.
Preserve what works
Useful URLs, content and search signals are retained or redirected deliberately rather than discarded during launch.
Build for the next stage
The replacement site is designed as a reusable system that can accept new services, projects and campaigns.
FAQ
Useful answers before the next step.
Will a redesign hurt my Google rankings?
It can if URLs and content are changed carelessly. We review important pages and use redirects and migration checks where the structure changes.
Can you redesign a site without changing the domain?
Yes. Most redesigns keep the existing domain and replace the website behind it.
How do I know if I need a redesign or just a few fixes?
If the underlying structure, messaging and editing setup are still sound, targeted improvements may be enough. If the site no longer reflects the business, a rebuild is usually more efficient.
START A PROJECT
If the current site is holding the business back, let’s fix the gap.
Tell us what you have now, what is changing and what the next version needs to achieve.